Sales, GTM and Leadership transformation.
Go-To-Market Strategy & Sales Performance
Leveraging 22 years’ B2B Tech & SaaS sales, I will define, refine and execute a professional Go-To-Market strategy, perfecting the fundamentals of sales across people, processes and systems, distilling your differentiated value into a scaleable, high-impact value proposition.
Our approach:
Go-To-Market Strategy & Development:
Craft a tailored GTM plan across aligned to your business goals.
Sales Optimisation:
Define & refine sales process, systems & CRM, from top-of-funnel strategy, effective qualification and discovery, negotiation & closing.
Sales Training & Coaching: Upskill, coach & develop your sales team to be efficient, effective & productive.
Revenue Acceleration: Build robust sales playbook to support continued growth.
Talk to us today and transform your sales organisation into a powerhouse of growth!
Leadership Coaching & Development
Balancing the demands of 1st and 2nd line leadership is hard. The attributes needed to become a great leader are far removed from what it takes to be a great at sales. Yet many new leaders are being put into leadership positions with little to no training or support. This is a downwards spiral that affects managers, team members, and business performance, resulting in missed targets, increased churn and burnout.
The single biggest factor determining the quality of someone’s role is their relationship with their boss. A great leader inspires great results, cultivating authentic connections and inclusive environments. But great leadership requires self-awareness, emotional intelligence, humility, as well as clear communication. This requires ongoing coaching, training and development.
Taking an inclusive lens and an approach rooted in behavioural science, alongside 15 years as a 1st, 2nd and 3rd line leader, we will evolve your leadership skills, explore your strengths, challenges, beliefs and perspectives, setting you on a journey of personal growth which will transform your leadership style.
Talk to us today about how we can unlock your full potential!
About me
For the past 20 years I have been building and scaling GTM functions for B2B technology start ups, scale ups and public companies across advertising, marketing technology, data, insights & research. I have held every commercial role from the ground up to VP Sales and CRO.
A positive, inclusive & self aware leader, coach and mentor, I am passionate about using my extensive experience in helping early stage tech companies find their true narrative, whilst boosting the effectiveness of their sales and leadership teams.